Smart Search - Search a Founder, a Product, or an Industry. Find the Stock.

You know the product. You know the founder. You know the sector. That's enough.

We at Arihant Plus believe that the connection between what you know and the stock you're looking for shouldn't depend on knowing the company's exact listed name.

The problem investors face today

Most search bars only work if you already know the answer. Type a random product, a founder's name, or an industry you're curious about, and you hit a wall. As one user put it: "I know the CEO, I know the brand, I know the space  why can't I just search for that?" That gap between what's on your mind and what shows up on the search bar is exactly the friction we wanted to remove.

Introducing Smart Search

Smart Search extends how you look up companies on Arihant Plus, going well beyond a company's registered name. Now you can search by:

• Founder or CEO — type "Narayan Murthy" and Infosys shows up.

• Brand or product name — type "Maggi" and Nestlé India appears.

• Partial or short search terms — even a couple of letters, like "Adani," is enough to surface the right result.

• Sector or industry — type "hospitality" and every listed company in that space shows up together.

Type what's already in your head a name, a brand, an industry  and Smart Search connects the dots to the right listed company.

What makes it useful

• Founder/CEO search: Look up a company through the person leading it, not just its registered name.

• Product & brand search: Go from a product you use to the parent company that owns it.

• Sector-wide discovery: Search a theme like "hospitality" or "FMCG" and see every listed player in that space at once.

• Short-form search: No need to type the full name a few letters get you there.

Real benefits for our customers

• Discover investment ideas from everyday observations, not just stock names you already know.

• Explore an entire sector in one search instead of looking up companies one by one.

• Spend less time guessing the "right" search term and more time researching the company itself.

Why this feels different

Most platforms expect you to already know exactly what you're looking for before they can help you find it. Smart Search flips that  it meets you wherever your curiosity starts, whether that's a founder's name, a product on a shelf, or an entire industry you're exploring.

Where we go from here

We're working on expanding Smart Search to cover more entity types think associated brands, subsidiaries, and even key executives beyond the CEO  so discovery keeps getting easier the more you use it.

Open Arihant Plus and try searching for a founder, product, or sector you're curious about today.